The “Doc-Clock”

Wednesday, April 6th, 2016 at 6:49 pm , Category: Plastic Surgeon,Plastic Surgery

The "Doc" Clock

Rather than touch upon a new technology, or the latest celebrity plastic surgery craze, I feel compelled this month to write about a rarely talked out, yet important topic of plastic surgery:  the unsung heroes behind the scenes, especially those that are long term employees.  Don’t think for a minute that I am minimizing the importance of doing your due diligence when selecting your surgeon; they must be qualified, experienced, and board certified in plastic surgery.  However, I encourage you to also consider the importance that accompanying staff plays. Here too you should find the support, compassion, and information you seek.  Remember, when you hire a surgeon, you also hire the team of professionals that come with the practice.  From the moment you contact the office, you should feel engaged and respected.  It is not uncommon to feel more of a kinship with the staff, such as with a nurse for example, as it provides an undercurrent of comfort knowing that they have known you, and taken care of you,  for years. Never forget that this industry is relationship based.

So this blog serves as a reminder to all: Unsung heroes play a vital role in the script known as ‘wonderful patient care’. How many of you have gone to a physician for years, demonstrating your loyalty and trust, only to discover an entirely new crew each time you visit?  So frustrating to start over at each appointment getting to know them, and hoping they possess all the critical knowledge of your patient history. 

There is something to be said for long-term employees. Not only does it speak volumes for the doctor they choose to work for, it also provides continuity-of-care and familiarity with respect to your medical history. Every employee, from those at the front desk who welcome you, to those that you may never see, plays a critical role in your overall experience. Like a luxury timepiece, each component works alone, yet together, to deliver a precise result. A successful medical practice is no exception. I like to use the clock metaphor, as it has only one defining characteristic: it ticks (regular, reliable, repetitive behavior). You want a medical office to tick. Ultimately, that translates to exceptional patient care.  

They say that “behind every good man is a good woman”, and I say that behind every great physician there is a good team!  Luckily for me, I am blessed to be part of a magnificent team; most have been employed there for 10 – 20+ years. So, the next time you begin your research to seek out a plastic surgeon, don’t forget to pay attention to all moving parts of ‘the doc-clock’…Every tick counts!

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